ISETAN Men's Residence Newsletter August 2010 | ISETAN MEN'S | Introducing "NEW ARRIVAL" Weekly
Isetan Men's Residence News August 2010 Issue
Stationery and Eyewear Corners Renewed on August 25!
Introducing "New Arrivals" Weekly in August
Greetings during this lingering heat. "It's so hot, so hot, so hot!!" I can't help but exclaim it every time I step outside.
Many of you may be taking summer vacations in August. Are you perhaps escaping the sweltering heat of Tokyo for a cool mountain retreat? With a call to action from Captain Yuzo Kayama (have you ever heard his broadcasts playing in the store?), we've set the in-store air conditioning to a slightly milder setting. Perhaps Isetan itself is a kind of "summer resort." Especially on the Men's Residence floor, perhaps due to its top-floor location or fewer customers, it seems cooler compared to other floors... Please come up to the 8th floor seeking "coolness"! We have many "cool" items, such as the vibrant flowers from <Nicolai Bergmann> and the refreshing bath & shower products from <Molton Brown>.
Text by Noriko Narikawa (Isetan Men's Residence)
Don't Miss the "Leica Parent-Child Photography Seminar"!
August is a month where we introduce "New Arrivals" on a weekly basis.
On August 25 (Wed.), the Residence will also see the renewal of its sunglasses corner into a curated space focused on eyeglass frames, and the stationery corner will be enhanced with an even richer lineup. New autumn items also began rolling out on August 4th from <Polo Ralph Lauren>, with autumn collections arriving one after another.

New Product "Wild Fairy Fruit Collection" Now On
From <Molton Brown>, the quintessential British cosmetics brand, we introduce this summer's limited-edition Bath & Shower and Body Lotion. The Fairy Fruit, known as the "flower of the fairies," is said to be where fairies hide in the UK and is believed to bring good luck. We've created a fresh floral fragrance inspired by this Fairy Fruit. Please enjoy a refreshing bath time, as if enveloped by the breeze of a British garden in summer.
Please note that quantities are limited and sales will end once stock is depleted.

<Frenity> is a brand-new interior brand born from collaborations with various designers and creators, utilizing preserved flowers. "
What we are introducing this time is "Geoglyph," made with two colors of preserved moss, in the form of numbers and alphabets. Why not choose your favorite numbers or alphabets, or combine them to create a message?

Stationery Corner & Eyewear Corner
Refresh Open
On August 25 (Wed.), the stationery and eyewear corners will be renewed.
At the stationery corner, we will feature <Pineider> from Italy, a brand favored by figures such as French Emperor Napoleon and American industrialist Henry Ford. Additionally, alongside <Smythson>, a purveyor to the British Royal Family, our selection of notebooks, diaries, and desktop accessories will be further enhanced.

Furthermore, the eyewear products previously handled on the 1st and 8th floors of the Men's Building will now be categorized by floor: sunglasses on the 1st floor and eyeglasses on the 8th floor.
On the 8th floor, you will find frames from <GMS> and <TOKI> by Masunaga Optical, a proud Japanese eyewear manufacturer established in Fukui in 1905, as well as frames from <Sugimoto Kei>, embodying artisanal craftsmanship. From overseas, we will feature <Auget> from the French manufacturer Morel, and <Cutler and Gross>, a long-established British eyewear brand.
Please enjoy our new corners, filled with meticulous attention to detail.

<Smythson> Diary Initial Order Event
From <Smythson>, the purveyor to the British Royal Family known for its distinctive blue paper, we will be selling diaries for 2011. You can choose from multiple leather colors for the binding, and initials can also be embossed.
We will place a custom order for your unique diary in England. (Expected delivery is late November.)

<Nicolai Bergmann> Flower Arrangement Workshop
We will be holding our popular <Nicolai Bergmann> Flower Arrangement Workshop. This time's theme is "Early Autumn Bouquet." Mr. Nicolai Bergmann will provide detailed instruction, so even beginners can attend with confidence. Additionally, before the workshop, you can enjoy a show by Mr. Nicolai Bergmann.
Location: Main Building 7F Banquet Room C
Time: ① 11:00 AM - 1:00 PM ② 3:00 PM - 5:00 PM
Participation Fee: ¥12,600
Applications & Inquiries: Tel. 03-6427-1871 (Direct line to Nicolai Bergmann)

We will be holding a Parent-Child Photography Seminar as a special summer vacation event.
On the day, children will participate in a lesson on how to use a digital camera and learn in a fun way. They will take photos of their parents and capture memorable moments, which will then be presented by everyone at the end. You can take home a print of your best photo, matted, and the SD card with the captured data.
Applications & Inquiries: Tel. 03-3225-2787 (Contact: Shimizuishi, Arahata)
August 18 (Wed.) - August 31 (Tue.)
Isetan Men's Day Spa Quick Hand Care & Nail Care Service
Specialist staff from Isetan Men's Day Spa will provide treatments focusing on the palms and fingertips. We will polish the surface of your nails, which are often neglected, to a beautiful shine. We also offer hand care and nail care as standalone services. Why not take this opportunity to experience the skills of our specialists?
In August, we also have customers who visit us from afar. Although we only see some customers about twice a year, we sincerely look forward to meeting you.
As the hot summer continues, please take good care of yourselves and enjoy a wonderful summer.
Isetan Shinjuku Store Men's Building 8F
Isetan Men's Residence
Tel. 03-3352-1111 (General Inquiries)