JOHN LOBB Marunouchi Store 5th Anniversary Party

JOHN LOBB

5th Anniversary Model "MARUNOUCHI 2010" Premieres

John Lobb Marunouchi Store Celebrates 5th Anniversary

This year marks the fifth anniversary of the John Lobb Marunouchi store, which opened in 2005. A party celebrating this milestone was held at the store on July 16th.

Text by OPENERSPhotos by Emiko Hara

The Latest Campaign Visual "190 STEPS" Adorns the Store

Guests enjoyed a special time at the John Lobb Marunouchi Store's 5th Anniversary Party, taking commemorative photos in their favorite John Lobb shoes, having their profiles cut into silhouette art on the spot by a silhouette artist, and, of course, savoring delicious champagne and cocktails.

The "190 STEPS" posters displayed in the store visually represent the 190 steps involved in crafting a John Lobb shoe. Simply viewing these powerful visuals conveys the confidence and pride in John Lobb's craftsmanship.

John Lobb | Shoes | Marunouchi | Japan | Hideki Nakata 02

John Lobb | Shoes | Marunouchi | Japan | Hideki Nakata 03

Furthermore, the "MARUNOUCHI 2010," the John Lobb Marunouchi store's 5th-anniversary model scheduled for release in October, was unveiled. This special model, exclusively available at directly managed stores, is a black dress shoe that allows one to fully appreciate the excellence of the finest materials, suitable for all formal occasions. Its simple yet sculpted, masculine design captivated the guests.