The annual "MEDICOM TOY EXHIBITION," where MEDICOM TOY unveils its latest creations in toys and art to the world, returns. This year marks the 23rd iteration since its inception in 2003. The exhibition will be held for six days, from July 26 (Sat) to July 31 (Thu), 2025, at Space O on the 3rd basement floor of Omotesando Hills Main Building in Tokyo. This year's theme is "What if MEDICOM TOY existed 100 years ago?" It's a unique opportunity to immerse yourself in the singular world of MEDICOM TOY, which transcends all cultures and values, with free admission for all visitors during the event period.

MEDICOM TOY, which celebrated its 29th anniversary this June, is now advancing towards a significant milestone next year. This year's exhibition unfolds around the theme of "What if MEDICOM TOY existed 100 years ago?"—a "what if" scenario that transcends time and space. This year also marks a memorial centennial, corresponding to the 100th year of the Showa era. With its 30th anniversary just a year away, MEDICOM TOY has chosen to rewind time and let imagination wander.

A hundred years ago in Japan was an era of upheaval, where values were shifting and new individuality was beginning to bloom. Within this "what if" timeline, perhaps lies the hint for creating the next era, rooted in the unwavering passion of MEDICOM TOY. Precisely because we live in a time of shifting values, by looking back to the turbulent era of 100 years ago, this exhibition offers a conceptual exploration to re-examine the essence of craftsmanship that MEDICOM TOY has cherished and pursued.

Embark on a journey beyond time and space to seek inspiration for creation. Discover the passion for craftsmanship that remains unshaken in any era or timeline. Experience firsthand how past, present, and future connect at the venue!

The venue will feature a dazzling array of MEDICOM TOY's exclusive commemorative products. Beyond the globally beloved "BE@RBRICK," over 40 new items will be released as commemorative products, including the ultimate action figure "MAFEX®," sofubi from emerging artists, and "MLE (MEDICOM TOY LIFE ENTERTAINMENT)" to enrich daily life. These will be available as "Venue Sales Items," "Venue Lottery Items," and "Shop Corner Sales Items." Find your own "must-have" from the diverse lineup that symbolizes MEDICOM TOY today!

[MEDICOM TOY EXHIBITION '25 Commemorative Products]
<Venue Sales Items>
The quantity of take-home BE@RBRICK 1000% size items is limited. "BE@RBRICK (HIROTA SAIGANSHO) BLUE 400%" will be sold via lottery.

BE@RBRICK MEDICOM TOY EXHIBITION 2025 400%
A 400% size BE@RBRICK from MEDICOM TOY EXHIBITION '25.
Size | Approx. 280mm (Height)
Price | ¥16,500 (incl. tax)
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK ROYAL SELANGOR IRON MAN MARK Ⅲ 400%
Introducing the BE@RBRICK ROYAL SELANGOR model of "IRON MAN MARK Ⅲ."
Size | Approx. 280mm (Height)
Price | ¥294,800 (incl. tax)
©️ 2025 MARVEL
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK SHELTERBANK THE HUMAN BEAR 400%
SHELTERBANK's new "THE HUMAN BEAR" is now available as a 400% BE@RBRICK.
Size | Approx. 280mm (Height)
Price | ¥48,000 (incl. tax)
©️ SHELTERBANK
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK Monchhichi-kun 400%

BE@RBRICK Monchhichi-chan 400%
BE@RBRICK 400% versions of Monchhichi-kun and Monchhichi-chan are now available.
Size | Approx. 280mm (Height) each
Price | ¥13,200 (incl. tax) each
©️ 2025 Sekiguchi Co., Ltd.
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK HxS (HIROTA SAIGANSHO) METALLIC BLUE 400%
A new METALLIC BLUE colorway for the BE@RBRICK HxS (HIROTA SAIGANSHO) 400% is released. This item will be sold via lottery at the venue (only winners can purchase on-site).
Size | Approx. 280mm (Height)
Price | ¥66,000 (incl. tax)
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK AUDIO Portable Bluetooth® Speaker MICKEY MOUSE 400%
Featuring Rinaro's proprietary "QUAD’360™" omnidirectional audio technology. MICKEY MOUSE is now available as a 400% size portable speaker with Bluetooth® 5.
Size | Approx. 280mm (Height)
Price | ¥99,000 (incl. tax)
©️ Disney

BE@RBRICK Action Kamen Shinchann 100% & 400% / 1000%
From "Crayon Shin-chan," the "Action Kamen Shinchann" BE@RBRICK is released in 100% & 400% and 1000% sizes.
Size | Approx. 70mm / 280mm / 700mm (Height) each
Price | [100% & 400%] ¥16,500 (incl. tax) / [1000%] ¥69,300 (incl. tax)
©️ Yoshito Usui / Futabasha, Shin-Ei Animation, TV Asahi, ADK
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK Michael Jordan 1985 AIR JORDAN 100% / 400% / 1000%

BE@RBRICK Michael Jordan 1985 AIR JORDAN “PLAYGROUND” 100% / 400% / 1000%
New Michael Jordan BE@RBRICKs, "1985 AIR JORDAN" and "1985 AIR JORDAN 'PLAYGROUND'," are released in 100% / 400% / 1000% sizes.
Size | Approx. 70mm / 280mm / 700mm (Height) each
Price | [100%] ¥2,750 (incl. tax). [400%] ¥22,000 (incl. tax). [1000%] ¥129,800 (incl. tax).
©️ 2025 The Upper Deck Company. All rights reserved.
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK Helinox Edition THREE 400%
The third collaboration between aluminum alloy BE@RBRICK and Helinox is here. An ultra-limited product of only 30 units worldwide.
Size | Approx. 280mm (Height)
Price | ¥572,000.
©️ 2025 Helinox
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK Karimoku Padauk 200%
A Karimoku-made wooden 200% BE@RBRICK featuring Padauk wood, known for its vibrant reddish-brown hue.
Size | Approx. 135mm (Height)
Price | ¥60,500 (incl. tax)
BE@RBRICK TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

BE@RBRICK DISPLAY BLISTER BOARD [8x3] / [9x5]
New display boards designed for 100% BE@RBRICKs are available in two sizes: [8x3] and [9x5].
Size | [8x3] (Approx. 370mm Height) / [9x5] (Approx. 540mm Height)
Price | [8x3] ¥2,200 (incl. tax) / [9x5] ¥3,080 (incl. tax)

MAFEX HOMELANDER BLOOD SPLATTER Ver.
From "THE BOYS," HOMELANDER appears in a blood-splattered version, recreating the state after an attack. Includes three completely new head parts, a cloth cape, and an articulated figure stand.
Head Sculptor | Masato Ota
Sculptor | SH STUDIO & PERFECT-STUDIO
Size | Approx. 160mm (Height).
Price | ¥14,080 (incl. tax)
THE BOYS ™️ ©️ 2025 Sony Pictures Television Inc. and Amazon Content Services LLC. All Rights Reserved.

MAFEX KNIGHT CRUSADER BATMAN BLACK Ver.
From "BATMAN: KNIGHTFALL," the BLACK Ver. of "KNIGHT CRUSADER BATMAN" is released. Includes two head parts, a Batarang with wire, and an articulated figure stand.
Sculptor | PERFECT-STUDIO
Size | Approx. 160mm (Height)
Price | ¥14,080 (incl. tax)
BATMAN and all related characters and elements ©️ & ™️ DC. (s25)

MAFEX SCARLET SPIDER (COMIC Ver.) Ver. 2.0
From "SPIDER-MAN," the "SCARLET SPIDER (COMIC Ver.)" Ver. 2.0 is released. Includes three head parts, new belt parts, a new fabric costume with hood, various web parts, and an articulated figure stand.
Sculptor | PERFECT-STUDIO
Size | Approx. 155mm (Height)
Price | ¥14,080 (incl. tax)
©️ 2025 MARVEL

<Venue Lottery Items>
You can enter the lottery via the QR code provided at the venue during the exhibition period. Lottery results will be announced and items will be shipped after the exhibition.

Gallery by Amplifier PHALGUS
From Amplifier's Gallery, the latest sofubi work by Yoshitaka Amano, "PHALGUS (from DEVA LOKA)," is released. Includes a certificate of authenticity with Yoshitaka Amano's handwritten signature.
Sculptor | RINNOSUKE®
Coloring Design | PIED PIPER
Size | Approx. 330mm (Height)
Price | ¥165,000 (incl. tax)
©️ YOSHITAKA AMANO

MAT Ultraman Taro (Ultra Dynamite Ver.)
As the 11th installment in the MAT Kaiju Great Battle Series, Ultraman Taro appears, unleashing his ultimate attack, the Ultra Dynamite.
Sculptor | MONSTER ART TOY
Size | Approx. 240mm (Height).
Price | ¥16,500 (incl. tax)
©️ Tsuburaya Productions

First Generation Gogamejira
An new colorway of Yasaku Anraku's "First Generation Gogamejira" is released.
Sculptor | Yasaku Anraku
Size | Approx. 260mm (Height)
Price | ¥27,500 (incl. tax)
©️ Yasaku Anraku

First Generation Gogamejira (Middle Size)
The middle-sized "First Generation Gogamejira" is released in three color variations: pink, blue, and green.
Sculptor | Yasaku Anraku
Size | Approx. 90mm (Height) each
Price | ¥8,800 (incl. tax) each
©️ Yasaku Anraku

Tamamo Oid
GYAROMI's popular character "Tamamo Oid" is released in a new colorway.
Sculptor | GYAROMI
Size | Approx. 210mm (Height)
Price | ¥38,500 (incl. tax)
©️ GYAROMI

POWER ZOU
Kojika Toys' "ZOU" returns, brilliantly powered up.
Sculptor | Kojika Toys
Size | Approx. 160mm (Height)
Price | ¥33,000 (incl. tax)
©️ COJICA TOYS

Godzilla (1995) (3rd Term)
From NEW ART GUILD, "Godzilla (1995) (3rd Term)" is released.
Produced by NAGNAGNAG
Sculptor | PIED PIPER
Size | Approx. 280mm (Height)
Price | ¥150,000 (incl. tax)
TM & ©️ TOHO CO., LTD.

Godzilla (2016) (2nd Term)
From NEW ART GUILD, "Godzilla (2016) (2nd Term)" is released.
Produced by NAGNAGNAG
Sculptor | Hama Hayao
Size | Approx. 300mm (Height)
Price | ¥220,000 (incl. tax)
TM & ©️ TOHO CO., LTD.

Jiangshi Terminator
Shikamark's popular character "Jiangshi Terminator" is released in a new colorway.
Sculptor | Shikamark
Size | Approx. 200mm (Height)
Price | ¥9,900 (incl. tax)
©️ Shikamark

Gorilla (5th Term)
Gorilla returns in its 5th term colorway, based on black and metallic blue.
Size | Approx. 260mm (Height)
Price | ¥16,500

Horror Hunter Bionic "Mecha Thunder"
A new colorway of Jetter's "Mecha Thunder" is released.
Sculptor | Jetter
Size | Approx. 270mm (Height)
Price | ¥24,750 (incl. tax)
©️ Handsome Taro M

Toromi-kun (8th Term)
Masaki Sada (Bad Boys)'s "Toromi-kun" is released in its 8th term.
Sculptor | Masaki Sada (Bad Boys).
Production Supervision | Toru Abe.
Size | Approx. 150mm (Height)
Price | ¥33,000 (incl. tax)
©️ YOSHIMOTO KOGYO

<Shop Corner Sales Items>
These items will be available for sale at the shop corner within the venue during the exhibition period.

MLE "Chōyaku Nisetsu" Second Release
The second release of the popular "MLE Chōyaku Nisetsu" items is here, inspired by the second album "Chōyaku Nisetsu" by "Bugiren," the blues unit formed by Hiroto Kōmoto and Kantaro Uchida.

TEE
Color | WHITE/PINK, BLACK/GREEN, ORANGE
Size | S, M, L, XL
Price | ¥5,500 (incl. tax) each

HOODIE
Color | GRAY, BLACK, ORANGE
Size | S, M, L, XL
Price | ¥9,900 (incl. tax) each

TOTE BAG
Color | GRAY, BLACK
Size | W480mm × H400mm × D150mm
Price | ¥3,850 (incl. tax) each

BAMFLAP
Color | BLACK
Size | W340mm × H265mm
Price | ¥3,850 (incl. tax)

WRISTBAND
Color | BLACK
Size | W80mm × H70mm
Price | ¥2,200 (incl. tax)

CAP
Color | BLACK
Size | FREE SIZE
Price | ¥4,950 (incl. tax)

BUCKET HAT
Color | BLACK
Size | φ590mm～600mm
Price | ¥5,500 (incl. tax)

BADGE SET
Size | H25mm～H44mm
Price | ¥2,200 (incl. tax)

STICKER SET
Size | W50mm～W140mm
Price | ¥1,320 (incl. tax)
©️ Mizukara Music Publishing
MEDICOM TOY LIFE Entertainment TM & ©️ 2001-2025 MEDICOM TOY CORPORATION. All rights reserved.

MEDICOM TOY EXHIBITION '25
Organizer | MEDICOM TOY Inc.
Period | July 26 (Sat) - July 31 (Thu), 2025 (Open daily during the exhibition period)
Opening Hours | 11:00 AM - 8:00 PM (Last admission 30 minutes before closing)
Venue | Space O [Omotesando Hills Main Building B3F], 4-12-10 Jingumae, Shibuya-ku, Tokyo
Admission Fee | Free
This event is open to everyone to enter freely at any time. Admission may be restricted depending on the number of visitors. Purchase is limited to one item per person, and availability of products may vary. Some items may not be available for purchase depending on stock levels on the day.
Some commemorative products will be available in limited quantities on MEDICOM TOY's official online stores and select retail stores after the event concludes, for those unable to attend. Details will be announced periodically on the "MEDICOM TOY Official Blog."

[Exhibition, Commemorative Products, and Admission Information]
MEDICOM TOY User Support
TEL: 03-3460-7555 (Weekdays 11:00 AM - 6:00 PM)

[About the Venue]
Omotesando Hills Event Venue Contact
TEL: 03-3497-0360 (During the event period only)