iPhone and iPad: Digital Tools That Enhance Life, Comfortably and Seamlessly | NuAns
NuAns
Digital devices creating beautiful, relaxing spaces
A brand offering more than just convenience
In today's world, where iPhones, iPads, and computers are essential, work styles and workspaces have become more diverse. NuAns, a brand that elevates digital devices into cherished possessions and offers products focused on comfort as well as convenience, has been born.
Text by Satsuki Wakabayashi
New Answers & Nuance for a New Lifestyle
NuAns is a new brand, a collaboration between Simplism, a developer of digital accessories, and the creative unit TENT. While iPhones and iPads have become commonplace and enhance our lives, this is a relatively recent development. The brand was established with the desire for these devices to truly become cherished possessions and to integrate more seamlessly into our lives.
NuAns products are crafted with attention to their essential function, form, texture, and usability. For example, the elastomer used in some products, while leveraging its softness for design and function, features a subtle, fabric-like 3D texture on its surface to avoid appearing like a purely industrial object. For products intended for long-term use in living spaces, metal materials like aluminum and stainless steel provide a durable structure, while the surfaces are finished with delicate anodization and detailed with fine grain or spin patterns.
The first release includes eight products, such as a 'speaker light with Lightning Dock' and a 'mat with cable holder,' which will be sequentially available from the end of May 2015. These items, designed with consideration for their presence in a space and a sense of comfort, exhibit a unique nuance in every detail. Keep an eye on their future developments.
'NuAns'
BANDWIRE
TAGPLATE
ROLLDOCK
MAGDOT (Set of 3)
MAGMAT
MAGFIT
TILE
CONE
Release | Sequentially released from late May
Price | All open price
Trinity
Tel. 048-299-3433
http://nuans.jp

