A New Movie Expressing Individuality Through Photography

The α5000 is the world's lightest interchangeable-lens digital single-lens camera. Its compact and lightweight body, weighing approximately 210g, houses a large Exmor® APS HD CMOS image sensor with approximately 20.1 effective megapixels, andα7 / α7R, the top-tier α E-mount modelsthe new-generation image processing engine BIONZ X™, adopted in the α7/α7R. This achieves processing speeds approximately three times faster than conventional models for both photos and videos. It further enhances resolution and noise reduction, leading to improved textural depiction.

The official website for the "my first photograph" project, which introduces travel photos and campaign information taken with the α5000, has released the second installment, "Shiretoko World Heritage Site" episode, following the first "Kamakura" episode. The theme is expressing individuality through photography, and the talent Miwako Kakehi embarks on a journey to the World Heritage site of Shiretoko with the mirrorless interchangeable-lens camera "α" in hand.

Along the way, you can choose Miwako's travel destination from "Furepe Waterfall," "Shiretoko Wildlife (Shiretoko National Park)," and "Oshinkoshin Falls."



In this movie, Miwako shares her feelings about each location, speaking to you through the screen while skillfully utilizing the features of the α5000. Why not choose the Shiretoko you want to photograph and embark on a relaxing camera journey with Miwako?

my first photograph Official Website
http://www.sony.jp/ichigan/myfirstphotograph/

Sony α5000 Official Website
http://www.sony.jp/ichigan/products/ILCE-5000/

*World's lightest refers to interchangeable-lens digital cameras equipped with an APS-C size image sensor.
As of announcement on January 22, 2014, according to Sony.