Jawbone | New Release: UP24 Bluetooth-Enabled Wristband
Jawbone
The UP, released last year, gets an update!
Bluetooth® Enabled Wristband "UP24™" Now Available
Released last spring, it records your activity and sleep throughout the day.The wearable gadget that generated buzzNow, the long-awaited Bluetooth® enabled "UP24™" (UP Twenty-Four) has arrived. It will be released in 29 countries worldwide, with a先行発売 (pre-release sale) at Apple Stores in Japan. It will be available at electronics retailers nationwide in early April.
Text by KAJII Makoto (OPENERS)
A Wristband That Guides You to Change Your Habits
To sync with "UP24™", simply download the free iOS®/Android™ app and follow its instructions. You can start using the wristband with its built-in motion sensor with remarkable ease.
The previous model, "UP™", required you to remove the wristband and sync it with your smartphone to retrieve data. However, with its built-in Bluetooth®, "UP24™" allows for real-time syncing without removing the wristband. You can wear it continuously for about 7 days, the duration of its battery life.
Jørgen Nodgaard, Head of International Partners and Manufacturing Development at Jawbone, explains, "We've carried over the beloved shape and technology from the UP user experience. The UP24™ aims to help improve your life based on four modes: your activity, sleep, diet patterns, and your mood. The UP app tracks and analyzes your data, encouraging you to achieve your daily goals more reliably, and also delivers customized sleep and related activity reports."
Since the launch of "UP™", Jawbone has recorded 6 trillion steps and 60 million days of sleep from its users. Based on this data, the system gently prompts you to go to bed to achieve your sleep goals, or sends timely information when you're close to reaching your daily step count, motivating you.
"When I actually used UP, for example, if I felt like 'I haven't walked much today,' I would choose to walk on the moving walkways at the airport. Or, by sharing data with my wife's UP, I'd receive a message at the hotel saying, 'Go to bed early tonight.' UP is not just a wearable gadget for data collection; it's a wristband to support your daily actions, boosting your motivation and acting as a guide," says Nodgaard.
Good News for Coffee Lovers? The iOS App "UP Coffee™"
Additionally, with "UP"'s ability to track diet patterns, Jawbone has focused on coffee and tea enthusiasts worldwide and released the iOS app "UP Coffee™", which allows you to record caffeine intake and see its effects on your sleep.
By logging your coffee, tea, energy drinks, and other caffeinated beverages in the UP Coffee™ app, you can visually see where you fall on the spectrum from "buzzed" to "ready for sleep." Furthermore, by tracking your caffeine intake and sleep for 10 days, UP Coffee™ will display data such as the average amount of sleep lost for every 100mg of caffeine consumed.
"UP24™"
Price | ¥16,200 (excluding tax)
Colors | Onyx, Persimmon
Sizes | S, M, L
UP App | Supports 12 languages, including Japanese
iOS App (UP by Jawbone 3.1)
Android App (UP by Jawbone 3.0)
Jawbone
https://jawbone.com/up/


