Ag | Shibaful, the iPhone case made of real lawn, launches online in limited quantities.
DESIGN / DIGITAL
January 15, 2015

Ag | Shibaful, the iPhone case made of real lawn, launches online in limited quantities.


Ag | Ag Limited


The world's first iPhone case that replicates the texture and feel of grass!

Shibaful Launched Online in Limited Quantities



The green color of grass is in the middle of the light spectrum, making it gentle on the eyes and providing a sense of comfort to the viewer.Since its release, the iPhone case "Shibaful" has been a hot topic, with over 20,000 views on its DigInfo TV YouTube video and over 5,000 tweets and Facebook likes (according to Ag Limited, as of May 2, 2013). It has now launched on the e-commerce sites "Casey Store" and "AppBank Store."

Text by KAJII Makoto (OPENERS)




Sold out within 5 minutes of launch on May 7th. Next shipment scheduled for late May.

A moment of tranquility, like touching the grass in a park. Bringing that comfort closer."Shibaful" is an iPhone case born from the innovative idea of directly flocking pile onto the case using static electricity.

The case, inspired by the lush greenery of Yoyogi Park in the heart of Tokyo, features a unique, fluffy pile that you'll want to stroke. By meticulously controlling the length and color blend of the pile, and flocking it vertically even on the sides and edges of the case, it replicates the delicate and beautiful texture and feel of Japanese lawn.

Shibaful | iPhone Case 02




Shibaful | iPhone Case 04





The development concept: bringing the visually and mentally soothing green of grass to your iPhone.

Furthermore, a top coat is applied just enough to preserve the texture, minimizing pile shedding – a testament to the meticulous craftsmanship of Japanese production.

Shibaful, featured in numerous media outlets, will begin with Yoyogi Park as the first in its "World Park Series." The company is planning and developing products inspired by the lawns of global parks like Central Park (NY) and Hyde Park (LONDON), not just for iPhone cases but also for other items. We look forward to seeing what emerges.

<Sales E-commerce Sites>
"Casey Store"
http://casey-store.jp
"AppBank Store"
http://www.appbank-store.com/store/index.html
*Sales are on a first-come, first-served basis. Reservations are not accepted.
*Also available at the following stores (please note that sales are limited and may sell out).
AppBank Store (Tokyu Plaza Omotesando Harajuku, Nagoya Parco, Umeda [New Open April 26th], Fukuoka Parco) - 4 stores
UNiCASE (Lumine Shinjuku, Coredo Nihonbashi, Lumine Ikebukuro, Shinsaibashi) - 4 stores

Shibaful | iPhone Case 05






Shibaful iPhone Case ~Yoyogi Park~
Compatible Model | iPhone 5
Price | ¥3,980
Materials | Polycarbonate, Pile
Country of Origin | Japan
http://agltd.jp/shibaful/

Ag Limited
Tel. 03-6416-4099
http://agltd.jp/