Meguro Himonya Store Renovated into Mazda Brand Hub, Designed by Makoto Tanijiri | Mazda
CAR / NEWS
January 26, 2015

Meguro Himonya Store Renovated into Mazda Brand Hub, Designed by Makoto Tanijiri | Mazda


Mazda


Architect Makoto Tanijiri Designs Mazda's New Brand Hub in Meguro Himonya


Kanto Mazda has renewed its Meguro Himonya store, transforming it into a hub for experiencing the Mazda brand in the heart of the city. The store's design was overseen by architect Makoto Tanijiri, who, though originally from Hiroshima, maintains his base there and enjoys global acclaim.Makoto Tanijiriwas responsible for the design.

Text by HAMADA Masaru (OPENERS)




Talk Shows to Be Held at Meguro Himonya Store


While adhering to Mazda's nationwide "New Generation Store" concept, the Meguro Himonya store has been specifically designed to enhance brand appeal. Reflecting Mazda's design theme, "Kodo – Soul of Motion," the building's exterior features curves and dynamic lines. The entrance incorporates wood, creating an inviting and natural atmosphere.

The showroom, where cars are displayed, is located on the second floor, not the first. In a spacious, glass-enclosed area bathed in natural light, new models like the Demio and Atenza are exhibited. Through displays that evoke driving scenes and lighting that accentuates the beauty of the vehicles, the aim is to highlight the allure of Mazda cars, such as their "exhilarating drive" and "emotional design."

Mazda

Mazda


The space for consultations and waiting areas includes private rooms separate from the showroom, furnished with custom-made furniture and featuring a drink counter. The underground maintenance facility has been designed with staff comfort in mind, incorporating greenery visible from within.

In a first for Kanto Mazda, the Meguro Himonya store will feature a permanent exhibition in the first-floor Brand Garage to deepen customer engagement with the brand. Additionally, talk shows are planned to be held regularly in the second-floor showroom, inviting Mazda developers, designers, and others as guests. Both the exhibition and talk shows are free to attend, open to everyone, not just Mazda owners.

Kanto Mazda Meguro Himonya
Address: 5-14-22 Himonya, Meguro-ku, Tokyo
Business Hours: 10:00 AM – 7:00 PM (Service reception until 5:00 PM)
Closed: Tuesdays
Tel. 03-3714-0101