Alpine unveils a concept model that reinterprets a legendary car for the modern era at the Paris Show.
Alpine A310 VISION: A Modern Interpretation of a Legend
Alpine unveiled the concept model "A310 VISION" at the Paris Motor Show, which opened on October 12th. This novel concept model pays homage to the legendary model, reinterpreting its charm from a contemporary and retro-futuristic perspective.
Text by YANAKA Tomomi
Embodying the Potential of the New APP Platform
The "A310," born in 1971 and popular as an avant-garde model, has been revived in the present day as the "A310 VISION," with its distinctive lines and proportions reinterpreted with modern sensibility.
The "A310" is characterized by its sharp, geometric lines, bold styling, and low, wide, sculptural proportions, making it a beloved classic car even today.
The year 2026 marks the 55th anniversary of the A310's four-cylinder model and the 50th anniversary of the A310 V6. The "A310 VISION" was born in this milestone year.
The design team captured the essence of timeless design by hand-sketching in front of the actual "A310," observing its form, and analyzing its details, thereby elevating the simple yet expressive design of the 1970s into something contemporary.
Furthermore, the "A310 VISION" embodies the philosophy of not only recreating the past but also carrying its spirit into the future.
The exterior features a low, wide, sculptural style. The body dimensions adopt bold proportions: a length of 4.55m, a height of 1.18m, a maximum rear width of 2.03m, and a wheelbase of 2.45m.
The wheels, inspired by Alpine's iconic "A" motif, feature a triangular design reminiscent of the full-metal wheels used on the first model, serving as a significant accent.
Additionally, the contrast created by the aluminum body, the organically shaped black lower body inspired by F1 machines, and the semi-transparent canopy further highlights the unique character of the "A310 VISION."
This expression is made possible by Alpine's new-generation platform, "APP," which is said to achieve both performance pursuit as a sports car and platform flexibility. Alpine is driving electrification, and this platform will also be used in the next-generation electric "A110."
The exterior features pop-down headlights that create a distinctive expression upon activation, an "S Duct" bonnet that fuses shape and function, and a "Y Zero Blade" running through the center of the body to guide the eye rearward, reflecting Alpine's new design language.
At the rear, a transparent, split rear wing reminiscent of mountainous and icy landscapes is equipped. The blade-shaped rear lamps also incorporate aerodynamic functions to generate downforce, demonstrating a high level of integration between design and aerodynamics, according to Alpine.
It is possible to observe the interior through the semi-transparent canopy, revealing organically shaped seats and bold color coordination. Additionally, physical switches inspired by the world of Hi-Fi audio are integrated, creating a space where functionality and sensibility merge.
The "A310 VISION" was unveiled as a bridge connecting Alpine's heritage to the future. It has become a concept model that greatly conveys the potential of the newly developed APP platform.
Inquiries
Learn More About the Alpine A310 VISION
Q. Does the A310 VISION hint at a future production model?
The A310 VISION is not indicative of a future production model; rather, it is a design concept that explores Alpine's heritage with creative and free-spirited imagination. It is a retro-futuristic design study that embodies what the A310 might have been if it were born today with contemporary design language and technology. It is primarily a concept car aimed at exploring exterior design.
The A310 VISION is not indicative of a future production model; rather, it is a design concept that explores Alpine's heritage with creative and free-spirited imagination. It is a retro-futuristic design study that embodies what the A310 might have been if it were born today with contemporary design language and technology. It is primarily a concept car aimed at exploring exterior design.
Q. Which A310 model, the four-cylinder or the V6, is reflected in the design?
The design of the A310 VISION embodies both the pure beauty of the original four-cylinder model and the powerful, dynamic presence of the V6 model. The A310 VISION pays homage to the design DNA and spirit built by these two models. The A310 was born in 1971, inheriting the legacy pioneered by the Berlinette.
The design of the A310 VISION embodies both the pure beauty of the original four-cylinder model and the powerful, dynamic presence of the V6 model. The A310 VISION pays homage to the design DNA and spirit built by these two models. The A310 was born in 1971, inheriting the legacy pioneered by the Berlinette.
Q. What kind of brand is Alpine?
Alpine is a premier French sports car brand founded in 1955 by Jean Rédélé. The new A110 was unveiled in 2017, and the Alpine Business Unit was established in 2021. The brand competes in Formula 1 motorsport. In the global market, Alpine launched the hot hatch A290 in 2024 and added the brand's first sports fastback, the A390, to its lineup in 2025.
Alpine is a premier French sports car brand founded in 1955 by Jean Rédélé. The new A110 was unveiled in 2017, and the Alpine Business Unit was established in 2021. The brand competes in Formula 1 motorsport. In the global market, Alpine launched the hot hatch A290 in 2024 and added the brand's first sports fastback, the A390, to its lineup in 2025.