Jo Malone | Limited Edition "White Tie & Tiara 2010" Released
Jo Malone
A White Summer Floral Scent Supporting the Elton John AIDS Foundation
Jo Malone Launches Limited Edition "White Tie & Tiara"
From The World of Jo Malone™, a limited fragrance to support the Elton John AIDS Foundation arrives. It will be released in limited quantities on Friday, May 21st.
By Harumi Someya
Sales Contribute to Saving Over 25,000 Children
The beautiful garden at the Windsor residence, owned by the internationally acclaimed British musician Sir Elton John and his partner David Furnish, is known as the "White Scented Garden." Every June, the "White Tie & Tiara Ball" is held on its grounds, where many enjoy an elegant and refreshing early summer moment.
Inspired by this beautiful garden is Jo Malone's fragrance, "White Tie & Tiara." An elegant scent, with sparkling fruits poured over the aroma of summer flowers, it is blended with delicate jasmine, orange blossom, and white violet, accented with just a hint of pineapple, tangerine, and bergamot. It has been crafted into a special scent befitting summer.
White Tie & Tiara was designed from the outset to aid the Elton John AIDS Foundation. Initially unveiled as a cologne and fragrance candle for the annual party, it was an instant sensation. Since then, it has been released in limited quantities at Jo Malone boutiques.
The Elton John AIDS Foundation focuses particularly on key programs in Cambodia and Malawi, extending a helping hand to over 25,000 children infected with HIV or orphaned by AIDS. The proceeds from the "White Tie & Tiara 2010" release will go towards Jo Malone's donation of £150,000 to the foundation.

Fragrance
White Tie & Tiara
Cologne
Price | ¥17,850
Volume | 100mL
Fragrance Composition
Top Notes: Bergamot, Lime, Pineapple, Tangerine, Orange, Cassis
Middle Notes: Violet, Orange Blossom, Hyacinth, Jasmine, Geranium
Base Notes: Cedarwood, Musk, Sandalwood
Jo Malone
Tel. 03-5251-3541
www.jomalone.co.jp