DE LA MER | Introducing a serum from La Mer that guides you to ageless, beautiful skin.
Beauty
February 9, 2015

DE LA MER | Introducing a serum from La Mer that guides you to ageless, beautiful skin.


DE LA MER


Rewind your skin's clock with a new fermented ingredient
Introducing a serum from DE LA MER that leads to ageless, beautiful skin



DE LA MER has unveiled another powerful skincare item. The new serum, launching Friday, February 26th, is formulated with a newly developed fermented ingredient and other components that strongly support anti-aging care. It delivers a variety of benefits, awakening the skin's inherent regenerative energy.



By Harumi Someya



The key is the new marine plant-derived fermented ingredient, "RG Ferment™"


Wrinkles and fine lines that catch your eye every time you look in the mirror. While we might consider them a natural part of aging, it seems they aren't solely due to age. Recent scientific research suggests a hypothesis that wrinkles and fine lines are caused by chronic inflammation resulting from various internal and external stressors, such as UV exposure, free radicals, and consuming unhealthy foods.

Inflammation destroys healthy collagen and elastin, and skin that has lost collagen and elastin,
loses its elasticity—in other words, prolonged inflammation leads to skin aging.

To address this, DE LA MER has developed a serum with aging in mind. By bio-fermenting the stem cells of the rare marine plant "Eryngium maritimum," known for its self-regenerative capabilities and stress resistance, they created the new ingredient "RG Ferment™" and perfected "The RG Serum."



Instantly hydrated, skin surface becomes smooth


The RG Serum is an anti-aging serum that promotes firm, youthful-looking skin and leads to ageless beauty.

It contains the proprietary ingredient "Miracle Broth™," the anti-aging plant-derived ingredient "RG Ferment™," a complex of marine algae and peptides called "Marine Peptide Ferment" that targets signs of aging, and "Lime Tea" with its potent protective properties, among others. While Miracle Broth™ soothes the skin, RG Ferment™ works on the skin's natural functions, encouraging firmness and elasticity, and Lime Tea provides powerful protection.

Despite its high performance, the texture is remarkably light. Its soft consistency allows it to penetrate the skin effortlessly. As a result, it instantly hydrates, leaving the skin's surface smooth. You'll experience a return to the healthy firmness your skin naturally possesses.





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<Anti-aging serum>
The RG Serum
Price | ¥34,650
Volume | 30mL
This anti-aging serum focuses on the skin's natural power to create plump, dewy skin. Its light texture makes it suitable for all skin types.




DE LA MER
Tel. 03-5251-3541
www.jp.cremedelamer.com