SK-II Unveils
SK-II
Attain a Brightness Beyond White
The All-Around Whitening Serum: SK-II Cellumination Essence
Today, women seeking to "erase dark spots" and "become fairer" are beginning to desire a "higher quality of whiteness." To meet this expanding need, SK-II has perfected "Aura Whitening," a three-dimensional approach to brightening that considers the skin's depth. This is not mere surface whiteness, but "dimensional" brightening, achieved only with skin that is beautifully clear down to its deepest layers. The "Aura-ning" serum, a technique that transcends both whitening and brightening, will be released on February 21st.
Text by OPENERS
Photo by jamandfix
Transform Your Skin into Aura-Bright Skin All at Once
What is the ideal skin? Is it skin that is white, free of spots, and uniformly fair? No, what women truly desire is radiant skin that emanates an aura from within. The category of "whitening" is now being asked to transcend mere fairness and ascend to a higher dimension.
Therefore, SK-II devised "Aura-ning." "Aura-ning" is the creation of "translucency" through skincare effects, achieved by the balanced layering of red, green, and blue light reflected from within the skin. "Cellumination Essence" is a serum that points to balancing these three colors of light, suppressing melanin production, mitigating dullness caused by glycation, and achieving plumpness in the epidermis. It quickly reaches dark spots, uneven tone, and dullness, approaching them all at once with a holistic effect, refining the entire skin into aura-bright skin.
<Whitening Serum>
Cellumination Essence
Price | ¥15,750 (30mL) *Editor's survey
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