Beauty
January 26, 2015
Segreta: Use with Shampoo for Improved Blood Circulation!
Segreta│Kao Segreta
Use with shampoo for improved circulation
New items for healthy scalp
Segreta, the aging hair care series that focuses on changes in hair due to age, proposes a new massage routine after shampooing. On Saturday, October 30th, a scalp-specific conditioner and massager will be released.
Text by Harumi Someya
Photos by Mizuho Takada
Loosen, press. The sensation is just like a hand massage.
As we age, our hair is said to become finer and sparser, but signs of aging also appear on the scalp. It is said that as people age, the skin on the top of the head tends to become harder and less mobile.
When the scalp hardens, circulation slows. This prevents essential nutrients from reaching the hair follicles sufficiently, leading to various hair problems such as finer hair or increased hair loss. Therefore, daily care is as important for the scalp as it is for the hair. This autumn, Segreta introduces new items for this purpose: a conditioner and massager specifically designed for the scalp, which supports the hair.
The "Scalp Conditioner" moisturizes and softens the scalp, with a refreshing aroma and a gentle feel. It contains the beauty ingredients "Swertia Japonica Extract" and "Eucalyptus Extract," as well as "Lifting Powder" to improve hair manageability. When applied to the scalp, it helps to foster hair that is firm and resilient from the roots.
The "Scalp Massager," used in conjunction with the conditioner, features three types of elastic protrusions. The design, with two types of different thicknesses on the outside and one shorter type in the center, allows for efficient massage. The movements of "loosening, pressing, stroking, and lifting" not only promote excellent blood circulation but also create a comfortable sensation by efficiently transmitting pressure.
After shampooing, apply the conditioner to the scalp, then use the massager. Move it up, down, left, and right. Indeed, the gentle pressure feels wonderfully soothing. It feels like a more thorough press than using just fingertips. Next, press the scalp with enough force to feel the central protrusions of the brush to promote blood circulation. Gradually feel the tension release as you stroke from the hairline to the nape of the neck, then lift towards the crown of the head. Finally, gently pat the entire head to finish.
The scalp feels moist and soft, and the mind feels refreshed. This scalp care, which also relaxes the mind, will undoubtedly become a part of your daily post-shampoo routine.
<Hair Care>
Segreta Scalp Conditioner & Scalp Massager Set
Price | Open price
Volume | Scalp Conditioner 200mL
Also sold individually
A scalp-specific conditioner and massager. Use together after shampooing for a soft scalp and hair that is firm and resilient from the roots.
Kao
Tel. 03-5630-5030
http://www.kao.co.jp/segreta/
