LUNASOL | A New Base Makeup to Enhance Purified Skin
Beauty
January 26, 2015

LUNASOL | A New Base Makeup to Enhance Purified Skin


LUNASOL
Achieve Deeper Radiance and Transparency with 60% Water Content


Introducing New Base Makeup That Enhances Purified Skin



The popular Water Cream Foundation has evolved, and the Makeup Base & Face Powder have been renewed. LUNASOL's new base makeup items, along with a new skincare line that enhances purified makeup, will be released on Friday, September 10th.


By Harumi Someya



Even More Hydrated and Radiant, a Superior Finish


Cream foundations often carry an impression of being heavy in texture and finish, but in today's world, that's a misconception. By combining the best of creams and liquids, they offer coverage yet feel light, with a radiant finish. Foundations that overturn the conventional concept of cream are becoming staples. A prime example is LUNASOL's Water Cream Foundation. Its characteristic moisture, with approximately 60% water content, has been highly acclaimed since its launch for its incredibly smooth application and lightness, defying expectations for a cream. It has expanded the 'cream foundation' user base, attracting new fans as well as repeat customers.

This autumn, this popular foundation evolves further. While maintaining its smooth application and lightness, it has been reborn as 'Water Cream Foundation N' with enhanced moisture retention capabilities. The biggest advancement is the realization of a 'Water Keeping Formula' that prevents moisture evaporation. Combined with a rich blend of beauty ingredients, it fills the skin with moisture as you apply it, protecting it from dryness for extended periods. Furthermore, by adopting 'semi-transparent polymers,' it successfully balances coverage and transparency. It promises a refined finish with fine, radiant skin, minimizing the appearance of pores and unevenness.

This autumn, to maximize the performance of the new Water Cream Foundation, the Makeup Base and Face Powder have also been renewed simultaneously. The 'Tone Up Makeup Base,' rich in beauty benefits, provides fresh moisture and radiance, correcting dullness while enhancing the skin's natural tone for a brighter complexion. The 'Skin Contrast Face Powder,' with its ultra-fine powder that melts into the skin, prevents shine and dullness, maintaining the freshly applied finish.

LUNASOL|LUNASOL|Purified Skin|Base Makeup|LUNASOL Water Cream Foundation




<Foundation>
LUNASOL Water Cream Foundation N
Price | ¥5,250 Capacity | 30g
6 shades SPF19・PA++
A fresh and light cream foundation with approximately 60% water content. It glides on smoothly and fits comfortably. Offers coverage while providing a radiant finish with abundant transparency. Fills the skin with moisture upon application.



LUNASOL|LUNASOL|Purified Skin|Base Makeup|LUNASOL Tone Up Makeup Base




<Makeup Base>
LUNASOL Tone Up Makeup Base
Price | ¥3,675 Capacity | 30g
1 shade SPF19・PA++
A makeup base that provides fresh moisture to the skin, improving foundation adherence and longevity. With the effect of four types of fine pearl pigments, it corrects dullness and creates a brighter, radiant complexion. Moisturizing ingredients keep even dry skin hydrated.



LUNASOL|LUNASOL|Purified Skin|Base Makeup|LUNASOL Skin Contrast Face Powder




<Face Powder>
LUNASOL Skin Contrast Face Powder <Refill>
Price | ¥4,200 Capacity | 15g
Sold Separately | Face Powder Case with Puff ¥1,575
2 shades
A face powder that creates a refined, translucent complexion. The ultra-fine powder integrates with the skin, creating a smooth surface like a transparent veil. Available in two shades: 'Glow' for a natural radiance and 'Natural' for ultimate transparency.


Achieve Makeup-Ready Skin with a 4-Step Routine Starting with Serum


To make purified makeup look even more beautiful, the foundation is key. Careful skincare can significantly improve skin condition and makeup finish, leading to what is known as 'makeup-ready' skin. To achieve this, LUNASOL has renewed its skincare line. They have completed a set of four items that approach skincare from a new perspective: 'skin stabilization.'

The fact that makeup finish is affected by skin condition, no matter how beautiful the skin, implies that if the skin is in optimal condition every day, the best finish is guaranteed. This is precisely what LUNASOL's new skincare aims to achieve. By incorporating the moisturizing ingredients 'Refining Complex' and 'Stabilizing Complex' into all items, it first ensures moisture circulates evenly throughout the skin, building a foundation. It then supports moisture retention and barrier function, thereby stabilizing the skin.

The goal is flawless, highly refined bare skin that remains unshaken by any environment. With LUNASOL's skincare, achieve true beauty this autumn.

LUNASOL First Skin Adjuster




<Serum>
LUNASOL First Skin Adjuster
Price | ¥3,675
Capacity | 80mL
A pre-serum that softens the skin immediately after cleansing, aiding the penetration and effectiveness of subsequent lotions. The gel-like essence penetrates refreshingly, forming a moisturizing network on the skin's surface. By preparing the skin's receptivity, it allows moisture to circulate to every corner, leading to a stable condition.



LUNASOL Moist Conditioner




<Lotion>
LUNASOL Moist Conditioner
Price | ¥4,200
Capacity | 200mL
A lotion that quickly delivers moisture to every corner of the skin. It balances the skin's moisture levels and supports its barrier function. With a fresh and mellow touch, it leads to a translucent complexion with abundant moisture from within. It guides the skin towards stability, remaining unaffected by any environment.



LUNASOL Balancing Milk OC/SO




<Emulsion>
LUNASOL Balancing Milk OC/SO
Price | ¥4,200 Capacity | 125mL
2 types
An emulsion that locks in moisture, balances the skin, and leads to a fresh, smooth complexion. It offers two types: 'Oil Control Type,' which absorbs excess sebum while providing moisture for a smooth finish, and 'Supplement Oil Type,' which replenishes lacking oils for a moist finish.



LUNASOL Wrapping Skin Repair




<Cream>
LUNASOL Wrapping Skin Repair
Price | ¥5,250
Capacity | 40g
A night cream that intensively treats skin prone to dryness and roughness. Its smooth texture melts and spreads easily, forming a protective film with 'Baby Water Lipid WP' that holds abundant moisture. It effectively retains moisture until morning, resulting in plump, refined, fresh, and smooth skin.


Kanebo Cosmetics
free150120-518-520
www.lunasol-net.com