Enhanced moisture with new beauty ingredients!

With coverage intact, transparency is further enhanced. The evolved "Moisturizing Foundation Primer N" is a hydrating primer that creates a beautiful, dewy complexion that seems to glow from within.

The dewiness and coverage are achieved through the "light effect" of champagne gold pearls that subtly shift in radiance depending on the viewing angle. Pearls of various sizes, blended in exquisite balance, spread evenly to correct dullness, uneven tone, and visible pores. They instantly impart an elegant luster and dimension that seems to emanate from deep within the skin.

The evolved "moisture effect" brings out exceptional pure transparency. In addition to the existing five natural beauty ingredients, "Sodium Acetyl Hyaluronate" has been newly added. The moisturizing effect, long a point of pride, has been significantly enhanced to a serum level thanks to the action of this new ingredient that softens the stratum corneum. As a result, each use delivers smooth, moisture-rich skin. Its superior treatment power enhances transparency while dramatically improving foundation application and longevity.

It glides on smoothly like a milky lotion and adheres perfectly. Indeed, the finish achieves a delicate dewiness that seems to emanate from within, as if dullness and uneven tone never existed. This is a makeup base that you'll undoubtedly desire after just one try.

New foundation with high coverage and a lightweight finish

The "Creamy Matte Foundation" is a semi-matte foundation that creates cashmere-like skin with a refined luster and a pleasant feel. It's the birth of an ideal foundation that offers full coverage with a lightweight finish.

The combination of high coverage and a lightweight finish is achieved by silicone-coating all powder particles and improving their dispersion. The formula, which achieves high coverage with less powder, enhances spreadability and, despite its thin film, effectively prevents dullness and shine. The film created by silicone gel is also key. This semi-transparent, thin film naturally blurs pores as if veiling the skin, creating a smooth, cashmere-like semi-matte finish. With the inclusion of champagne gold pearls, uneven tones are perfectly corrected. A single application delivers radiant skin full of transparency and luster.

In autumn, start with the base. Achieve sophisticated cashmere skin with the semi-matte foundation and fully enjoy your autumn makeup.

New limited edition colors for the popular two-color set Face Color!

Limited edition colors that sweetly tint the cheeks have arrived for the "Face Color," a two-color set with a fluffy, creamy texture that blends seamlessly into the skin. The combinations of pink, orange, and beige tones, which can be enjoyed individually or mixed, allow you to choose according to your mood or outfit for the day.

PAUL & JOE BEAUTE
0120-766-996
www.paul-joe-beaute.com